Effective as of [4/01/2022]
This Credit Card Services Online Privacy Notice (the “Privacy Notice”) describes how your information is collected used and shared in connection with the Credit Card Services websites and mobile applications, which are operated on behalf of Fifth Third Bank, National Association (“Fifth Third”, “we”, “us”, or “our”). For convenience, our websites and mobile applications covered by this Privacy Notice are collectively referred to as the “Site.” We encourage you to carefully review other relevant privacy notices and information, including:
Where this Privacy Notice applies, we also may provide additional or supplemental privacy notices to individuals at the time we collect their data, which will govern how we may process the information provided at that time.
Information we collect directly from individuals
Personal information that you may provide through the Site or otherwise communicate with us includes:
Information we collect from other sources
We and our service providers may collect information about individuals that is publicly available, for example, by searching media and the internet. We and/or our third-party verification providers may also collect information from private or commercially available sources. For example, we may obtain consumer report information, such as your credit score and credit history, from consumer reporting agencies. We also receive information from the financial institutions that offer Credit Card Services cards.
Information collected via automated means
When you access our Site, we, our service providers, and our business partners may automatically collect a variety of information about your computer or mobile device and activity on our Site via cookies, pixel tags, third-party software developer kits integrated into our mobile application, and other technologies. A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, is used to transmit information back to a web server. Pixel tags (which are also known as web beacons and clear GIFs) are embedded invisibly on webpages or within HTML formatted emails and are used to demonstrate that certain content was viewed. We and our service providers and business partners may collect information about your online activities over time and across third-party websites when you use our websites and mobile applications.
The information that may be collected automatically includes:
We use personal information for a variety of business purposes, including:
We may share your personal information with:
Accessing, Deleting or Updating your Information
You may update or correct the personal information in your Credit Card Services account by visiting your account settings. Additionally, to the extent required by law, you may be entitled to request access to, deletion of, and portability of your information or more information about our information practices. Requests should be submitted by you or an authorized agent in writing as set out in the “Contact Us” section below. If you make a request, you will be asked to provide sufficient information to allow us to reasonably verify that the individual is the person about whom we collected information. These rights are not absolute, and we may decline your request as permitted by applicable laws.
You may opt out of marketing-related emails by clicking on a link at the bottom of each such email or, if applicable, logging in and changing your account settings. You may continue to receive service-related and other non-marketing emails.
You can typically remove or reject cookies via your browser settings. In order to do this, follow the instructions provided by your browser (usually located within the “settings,” “help,” “tools” or “edit” menus). Many browsers are set to accept cookies until you change your settings.
For further information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit www.allaboutcookies.org.
If you do not accept our cookies, you may experience some inconvenience in your use of our Site. For example, we may not be able to recognize your computer or mobile device and you may need to log in every time you visit our Site.
Online Behavioral Advertising
Some of the business partners that collect information about users’ activities on the Site may be members of organizations or programs that provide choices to individuals regarding the use of their browsing behavior for purposes of targeted advertising. Users may opt out of receiving targeted advertising on websites through members of the Network Advertising Initiative by clicking here or the Digital Advertising Alliance by clicking here. Users of mobile applications may opt out of receiving targeted advertising in mobile applications through participating members of the Digital Advertising Alliance by installing the AppChoices mobile application, available here, and selecting the user's choices. In addition, your mobile device settings may provide functionality to limit our, or our partners’, ability to engage in ad tracking or targeted advertising using the Google Advertising ID or Apple ID for Advertising associated with your mobile device.
Please note that we also may work with companies that offer their own opt-out mechanisms and may not participate in the opt-out mechanisms that we linked above.
If you choose to opt-out of targeted advertisements, you will still see advertisements online but they may not be relevant to you. Even if you do choose to opt out, not all companies that serve online behavioral advertising are included in this list, and so you may still receive some cookies and tailored advertisements from companies that are not listed.
Do Not Track Signals
Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We do not currently respond to do not track signals. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.
We employ appropriate measures, including advanced technology, to protect personal information collected online against unauthorized access, disclosure, alteration, or destruction. These measures may include, among others, encryption, physical access security, and other appropriate technologies. We review and enhance our security systems as necessary. However, no security safeguards are 100% secure and we cannot guarantee the security of your information.
We are headquartered in the United States and have service providers in other countries, and your personal information may be transferred to the United States or other locations outside of your state, province, country or other governmental jurisdiction where privacy laws may not be as protective as those in your jurisdiction.
The Site may contain links to other websites and services. These links are not an endorsement, authorization or representation that we are affiliated with that third party. We do not exercise control over third-party websites or services, and are not responsible for their actions. Other websites and services may follow different rules regarding the use or disclosure of the personal information you submit to them. We encourage you to read the privacy policies of the other websites you visit and services you use.
To the extent we process any personal information that is subject to the California Consumer Privacy Act of 2018 (“CCPA”), the categories of personal information that we have collected and disclosed for a business purpose in the past 12 months are described above. We also describe the sources from which we collect personal information and the purposes for which we collect, use, and share this information above. We do not sell your personal information to third parties as defined in the CCPA.
We may modify this Privacy Notice from time to time. When we update this Privacy Notice, we will revise the effective date above and post the new Privacy Notice on the Site. We recommend that you review the Privacy Notice each time you access or use the Site to stay informed of our privacy practices.